With over 90% of people starting their property search online you have to maximise the very brief window of opportunity that this gives your property to be noticed and to get the buyer to click through for more details. That first picture they see is all important. Below are some examples how not to do it:
Get it straight
A simple but very important starting place is to make sure that the photo of the property shows it as not have a problem with subsidence and leaning to one side.
Blue sky
Blue skies promote feelings of happiness and and a desire for warm summer days. However, a photo with a replacement sky inserted that looks completely unreal is a definite no no.
Aspirational living
You want to allow the buyer to imagine a lifestyle that they aspire to. Using images other than the front is okay as long as they are likely to motivated the viewer to click through for more information - maybe a great kitchen or a family room opening out to a garden full of sunshine.
Rubbish
Make sure that any bins or rubbish are moved away from the front of the property. It is bad enough if they are yours and even worse if they are your neighbours. Who wants to be living near a bin store.
Dark & dingy
Your pictures need to create a light and airy feel. This house could have lovely bright accommodation but this picture does not give that feeling and people are likely to scroll on by.
The list does not end there. Check your photos and make sure they would make you want view it or at least find out a bit more about it. In what is becoming a more difficult market you cannot afford to allow people to scroll past your property.
If you want great photos give us a call on 01903 650160 or email info@pix-media.co.uk. You could get a sale at a higher price and in a shorter time.